Rockford Fosgate Defines Performance and Value with new Prime family

For Release: January 16th, 2009
Contact: Jake Braaten • 480.517.3150 • email Jake Braaten

Rockford Fosgate introduced today the Prime family of amplifiers, loudspeakers and enclosures.

This new generation of performance product is geared to insure maximum performance, compatibility and value consistent with Rockford Fosgate’s 2009 “Solutions” product initiative.

Ready to take any system to the next level, Rockford Fosgate’s Prime incorporates Rockford’s DNA into each of the product categories.

Prime amplifiers offer legendary Rockford class A/B amplification in mono, 2 channel & 4 channel configurations with power output up to 500 watts (RMS). No skimping here the R500-1 also features on-board Punch Bass with remote level control so users can dial in just the right amount of PUNCH for their listening flavor. All Prime amplifiers feature Rockford’s exclusive POWER (Power Output Without Excessive Regulation) supply/output design to insure true rated output power at all levels.

Loudspeakers are the voice of any premium system and the new Prime coaxial loudspeakers from Rockford Fosgate speak volumes about how a high-end system should sound. Available in 5.25”, 6.5” and 6x9” configurations, all loudspeakers feature Mica injected polypropylene cones an 18 AWG stamped steel frame for superior stability and a 13mm Mylar balanced dome tweeter. Prime loudspeakers are the perfect upgrade to any factory system and are optimized to work as a system with Prime amplifiers.

“Low tight bass is what made Rockford Fosgate subwoofers famous, and these new Prime woofers take this signature Rockford trait to a value most only dream of.” says Jake Braaten, Rockford Fosgate Director of Brand and Product Development.

Prime woofers are available in 10” and 12” sizes, both feature 150 watt RMS/300 watt peak handling power, parabolic polypropylene cones and a stamped steel frame. The Prime woofers are also offered as Prime Loaded featuring perfectly matched woofer and enclosures that break new ground in construction, sound and value. A compact sealed design, Prime Loaded is available in single and dual configurations for both 10” and 12” woofers.

Rockford Fosgate’s Prime products will be available at over 800 Rockford Fosgate retailers nationwide starting Feb, 2009. Retail pricing starts at $79.99

Rockford is a designer, marketer and distributor of high-performance audio systems for the mobile audio aftermarket and for the OEM market. Rockford's mobile audio products are marketed primarily under the Rockford Fosgate(R), Rockford Acoustic Design(TM) and Lightning Audio(R) brand names.

Rockford's primary brand websites include: https://rockfordfosgate.com, http://www.rockfordacousticdesign.com

Rockford Fosgate is a division of Rockford Corporation in Tempe, Ariz., a publicly traded company under the NASDAQ stock symbol ROFO. Company websites can be viewed at rockfordfosgate.com and rockfordcorp.com