Rockford Corporation Provides Premium Audio System for Mitsubishi Motors Corporation's New Outlander®
Rockford Corporation (Nasdaq: ROFO) and Mitsubishi Motors Corporation have teamed up to offer Mitsubishi customers a premium, high output audio system for the all-new 2006 Mitsubishi Outlander, which was launched at the 39th Annual Tokyo Motor Show. At the show, Mitsubishi demonstrated the Rockford Fosgate 650-watt sound system with the introduction of the Outlander, which will begin selling immediately in Japan. Last year's Tokyo Motor Show attracted almost 250,000 car enthusiasts. This year's show is open to the public October 22 - November 6, 2005. Rockford Fosgate, the leader in aftermarket mobile audio systems for 25 years, with iconic status as the mobile audio industry innovator, delivers the highest sonic accuracy for the listener who demands the best. Rockford's heritage combines fundamental acoustic engineering principles with leading edge technologies to deliver a personal listening experience second to none. "The power and accuracy that the Rockford Fosgate system brings to the new Outlander will enhance any driving experience," said Mr. Dan Vandenbergh, Managing Director, OEM, Rockford Corporation. "I am impressed with Mitsubishi's dedication to develop this great vehicle which serves as a highly compatible platform for our system. It rivals the experience produced by our aftermarket systems and custom installations." "With Rockford's long heritage and worldwide reputation for best-in-class mobile audio systems, it was a natural choice as a vehicle upgrade package for our new Outlander," said Mr. Shinichi Kurihara, Product Executive, C-Segment and Product Development Projects, Product Development Group Headquarters, Mitsubishi Motors Corporation, Tokyo. The Mitsubishi Outlander's optional Rockford Fosgate premium audio system features 650-watt amplification with nine speakers, including a 10-inch, long- throw subwoofer in a fiberglass reinforced, acoustic suspension enclosure. The six-disc, in-dash CD changer plays MP3 files on CD-Rs for up to 64 hours of music playback. In addition to the usual bass, midrange, treble, fader, and balance controls, the Outlander's advanced Digital Signal Processor (DSP), incorporated into the head unit, gives the user total control over the subwoofer bass level. For 25 years Rockford Fosgate has been delivering the sound of PUNCH(R) -- that feeling of power at impact. There are six levels of subwoofer PUNCH(R) sound in the all-new Outlander. The Outlander's DSP also allows the driver to take control of the audio system like never before through new tools including staging controls and musical genre presets. Staging Controls The staging controls of the Rockford Fosgate system set the perfect "sweet spot" for the driver and other listeners. Staging has three adjustments in addition to the normal position: Stage, Live and Hall. The Stage setting corrects left to right staging and the height of the music relative to the driver's position. The Live setting simulates a room such as a rock club or smaller jazz venue. More ambient sound and rear speakers come to life when music is "Live." And the Hall setting simulates the sound heard inside a large concert hall. Music Genre Presets The musical genre presets -- Classic, Jazz, Pop, Rock and Hip Hop -- are equalization curves that have been tuned by Rockford Fosgate for maximum music performance for different styles of music. Therefore, the audio system can be adjusted to suit the preferences of multiple drivers and passengers, or simply to match the style of music being played. About Rockford Corporation (www.rockfordcorp.com) Rockford is a designer, manufacturer and distributor of high-performance audio systems for the mobile audio aftermarket and for the OEM market. Rockford's mobile audio products are marketed primarily under the Rockford Fosgate, Lightning Audio and Q-Logic brand names. Brand websites include: rockfordfosgate.com, www.rockfordacousticdesign.com, www.lightningaudio.com, www.qlogic.ws and www.installedge.com. SOURCE Rockford Corporation Mr. Zach Luke, Marketing Director of Rockford Corporation, +1-480-517-3157, [email protected]; or Mr. Hidenori Uki, Manager, Public Relations & Investor Relations Department of Mitsubishi Motors Corporation, +81 03 6719 4276, [email protected] http://www.prnewswire.com Copyright (C) 2005 PR Newswire. All rights reserved. News Provided by COMTEX
About Rockford Corporation
Setting the standard for excellence in the audio industry, the Rockford Corporation markets and distributes high-performance audio systems for the car, utv audio, and marine audio aftermarket and OEM market. Headquartered in Tempe, Ariz., Rockford Corporation is a publicly traded company and manufactures or distributes its products under the brand: Rockford Fosgate(R). For more information, please visit: rockfordfosgate.com.